Jean-Francois Roche is the Senior Vice President and President, EMEA of Graphic Packaging International, LLC. Prior to assuming his current position, he served as Vice President, Global Accounts and as the Vice President, Sales, EMEA Consumer Products.

Jean-Francois joined Graphic Packaging in April 2015 from LGR Packaging where he served as Chief Sales and Marketing Officer. Prior to that he spent 25 years at A&R Packaging, a large Scandinavian-based multinational consumer packaging provider, working in positions of increasing responsibility culminating the position of Senior Vice President, Sales and Marketing. Currently Jean-Francois also serves as the President of the European Carton Makers Association, Europe’s folding carton industry association.